Mushroom guide and food innovator
After a career helping multinational organisations extend their global reach the realisation came that this may not be what the planet needs so a complete U-turn in life has led to a focus on embracing the local and unused.
It is estimated that between 95% - 99% of wild mushrooms are left to rot in the woods. Arguably Sweden’s greatest food waste. So much lost deliciousness
Our mission is to bring more wild mushrooms onto the plate through education and product innovation